Real Estate Agent to Sell Your Home

Marketing to Sell

When a homeowner decides to sell their house, they obviously want the best possible price with the least amount of hassles. However, for the vast majority of sellers, the most important result is to actually get the home sold.

In order to accomplish all three goals, a seller should realize the importance of using a real estate professional. Chad Phillips realizes that technology has changed the purchaser’s behavior during the home buying process. According to the National Association of Realtors' latest Profile of Home Buyers & Sellers,the percentage of buyers who used the internet in their home search increased to 95%.

However, the report also revealed that 95% of buyers that used the internet when searching for a home purchased their home through either a real estate agent/broker or from a builder or builder’s agent. Only 2% purchased their home directly from a seller whom the buyer didn’t know.

Buyers search for a home online, but then depend on an agent to find the home they will buy (52%), to negotiate the terms of the sale (47%) and price (38%), or to help understand the process (60%).

The plethora of information now available has resulted in an increase in the percentage of buyers that reach out to real estate professionals to "connect the dots." This is obvious as the percentage of overall buyers who used an agent to buy their home has steadily increased from 69% in 2001.

Continue reading to learn why you should list with Chad!

Why List with Re/Max Gold - Chad Phillips?

Selling a home is much more involved that just putting a home on MLS.  One on the main reasons I work at Remax is the amount of marketing dollars that remax deploys.  I'll be happy to review with a seller my detailed marketing program that is flexible for what your property will require.  Each property is unique and should be treated and evaluated as such. There are plenty of different tactics that can be employed for a successful marketing campaign. Initially we'll need to discuss your time frame and transition in order to help with the pricing of the property. I'll empower you with comps, current market competition, price per sqft, pulse of the market and suggest what price to list at.  
I've been in construction and have done multiple remodels so I know about materials, costs and what to feature on a property when marketing.  No one knows a house like an owner, so a through walk thru is necessary so I don't miss any upgrades and features that help your property stand out.  Below is a list of default things I will do to sell my listings.  If the property warrants drone shots, custom video or a brokers open, those are also options.

  • Full and complete CMA report on your property
  • Custom marketing plan
  • Virtual tours to distinguish your listing
  • Custom made flyers
  • 250 mailers to your surrounding neighbors
  • Open Houses
  • Home staging
  • Personal Consultation - Vast experience and knowledge you can rely on
  • Relocating - Everything you need to know about the neighborhood and transferring utilities
  • Negotiating multiple offers and getting you the best terms
  • Giving you all your options when it comes to negotiating with buyers

If you are planning to place your home on the market, click on the "home valuation CMA report" link at the top. Simply input your property address and you will have a CMA done for you on the fly. You can have it emailed to you with details of the other properties that your house was compared to. This is generally a good place to start. Of course we'll need to take into count the improvements and upgrades you've done to your home. When you're ready to show me your house, I'll be happy to help guide you with the things to do, and not do before we put your house on the market for sale. I also have client reviews under the "My Testimonials" link, and online review all over the web. Online sources you can find reviews for me will be places like google plus page, Facebook, yahoo...

I have negotiated 8 partition sales where I'm designated by the court as referee to sell a property.

I am passionate about my job, love my neighborhood and keep up with the latest trends and strategies so that I can pass them on to my clients.

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